About Parinaz

I know what it feels like to hold back and I don’t want that for your child.


A little more about me

Before coaching, I spent many years in the corporate world as a Project Development Manager at NIQ (NielsenIQ), working in innovation, helping brands understand how to connect their products with people through the power of story. I led teams, managed client relationships, and learned that real communication isn’t about information, it’s about connection.

That belief sits at the heart of how I coach. Every session is built around story, conversation, and genuine relationship with each child. I’m a natural connector, a patient listener, and I take the time to meet every child exactly where they are.

I’ve also spent years volunteering in school reading groups, and there is something truly special about watching a child’s face when a story reaches them. That magic is something I bring into every coaching session.

I coach children aged 6–14, both online and in person, and I work closely with parents throughout the journey because the shifts children make are most powerful when they’re supported at home too.

Certified Adventures in Wisdom® Coach

Life Coaching for Kids — WISDOM System

Kids Mindset & SEL Specialist

Confidence, resilience & social-emotional learning

Corporate background

10+ years, NIQ — innovation, storytelling & team leadership